S e c r e t s o f E f f e c t i v e , C o m p r e h e n s i v e B u s i n e s s P r o t e c t i o n
F r e e R e p o r t : I n s u r a n c e I n s i d e r R e v e a l s
t h e
S e c r e t s o f E f f e c t i v e , C o m p r e
h e n s i v e
B u s i n e s
s P r o t e c t i o n :
W h a t Y o u
a s a S m a l l B u s i n e s s
O w n e r C a n - - a n d M u s t - - D o
t o S h i e l d Y o u r C o m p a n y
f r o m F i n a n c i a l D i s a s t e r a
n d G i v e Y o u P e a c e o
f M i n d t h a t t h e B u s i
n e s s W i l l C o n t i n u e t o O p e r
a t e a n d G e n e r a t e R e v e n u e !
By: Brian Cameron
If you are like most people in
business, your company is, next to your family, your pride and joy. It is
also the major source of financial security for you and your family -- your
greatest asset.
In many ways, your business is
your life.
It’s your kids’ birthdays,
their braces, your family vacation. It ’s your house, your yard, your future.
Some day, it’s your retirement.
P o t e n t i a l D
i s a s t e r s A r e A l w a y s P r e s e
n t
Your business is also,
unfortunately, your greatest liability. Your business faces no shortage
of potential disasters: fire, flooding, theft, equipment breakdown, loss of key
financial records, lawsuits from disgruntled customers and possibly
former employees and probably disasters you haven’t even considered.
There literally isn’t enough
time in the day to worry about all the things that could go wrong, which is hardly a recipe for peace
of mind. But you can have peace of mind. Reading this report is the first, big
step to that end.
Because I, as a longtime
insurance industry insider, am going to share with you my secrets of
peace of mind and business protection. These secrets are little-known
outside of the insurance industry, but they constitute information that
no responsible business owner should be without.
I want to share this
information with you because I know peace of mind is so important. I am
willing -- actually, I’m excited -- to reveal to you the secrets about insurance. Secrets
that ensure your business has all the protection it needs.
W h a t i f
D i s a s t e r S t r i k e s - - A r e Y o
u C o v e r e d ?
But enough about me. This
report is about your business, the risks it faces and how an insurance program
can be designed to cover most, or even all, of these risks.
First, start by imagining a
disaster. One day, you get to work -- the first one there as usual. You
find the door already unlocked, which sends up a big red flag in your
mind because you know you locked the door the previous night. (You are
last to leave as well.) You open the door and find . . . desk drawers
open, file cabinets overturned . . . and the personal computers on each
desktop -- where are the PCs?
You go into your office and find
the drawers to your desk open, including the locked one that had keys for
all your business’s most sensitive documents: checks, etc. Those keys are
gone. So are the documents.
By the time your employees
arrive for work, you have realized you are living a worst -case scenario. The
office has been gutted by thieves, and there ’s no way your business can be
operational any time soon.
I n s u r a n c e P
r o g r a m M u s t C o v e r W o r s
t C a s e
What do you do, besides panic?
Fortunately, this isn’t reality. Not yet, anyway. It is a hypothetical
situation. But imagine if it did occur. Would your insurance program
cover the revenues you would lose? Would it help you pay your bills in the
absence of your usual revenue stream? Would it reimburse you for the
expenses you incur in getting your company back up to speed?
Your insurance program also
must provide protection for the smaller disasters. What if a computer
virus is unleashed on your networked PCs and files containing vital customer lists
are corrupted? Can the information be recovered, and will your insurance
pay for the cost of doing so?
You need insurance to cover
anything that can shut down your business, or cause it to operate at less than
full capacity. Anything less than that is not adequate. So how do you get adequate coverage? How
can you know all the risks you face that could hamper your business?
You keep reading this report.
P e a c e o f
M i n d i n F o u r E a s y
S t e p s
I’ve been working with business
owners for a long time, and I’ve heard every horror story imaginable. If
they were my clients, we were able to take care of their problems.
Quickly and easily. Why? Because we were prepared. In this report, I will
tell you how to be prepared. I will tell you how to get peace of
mind. It’s just four steps away.
For this recovery plan to be
effective, you need to do the following:
i. Make duplicate
records of both computerized and written documents.
ii. Identify your
company’s critical business activities and the resources needed to support
them.
iii. Plan for the worst-case
scenario. Do research before a disaster strikes on alternative
facilities, equipment and supplies, as well as alternative
contractors.
iv. Set up an emergency
response plan and train your employees how to carry it out. Consider
alternative power sources and communication systems, and supplies such
as first-aid kits and flashlights.
v. Compile lists of important
phone numbers and addresses, including those of local and state emergency
management agencies, major clients, contractors, suppliers, realtors,
financial institutions, your insurance agent and claim representatives for your
insurance companies, as well as phone numbers and addresses for your
staff. These lists should be keep off -premises.
vi. Implement a communications
strategy to prevent the loss of clients. The strategy should enable your
clients to contact your company at its new, temporary location.
2. Have a business insurance
specialist conduct a risk analysis of your company and its operations. No two
companies are the same, even two that are in the same business. You have
your own building, your own computer system, your own equipment, your own
staff.
You need an expert to assess
your company and the specific risks it faces -- and put together a
comprehensive insurance plan to protect you.
3. Use an
independent insurance agent.
As a business owner, you want
as many options as there are available for your insurance program. As
such, you don’t want an agent who is an employee of an insurance company. Or an
agent whose paycheck is tied to just one company. You want
someone who will work for YOU. You want someone who has access to a variety of
insurance companies, a variety of programs. You want someone who can
compare price and coverage options. Someone who can get the most
comprehensive coverage for you, possibly with several insurers that will
each provide a piece of your program.
There’s only one type of
insurance agent who can do all of this for you. An independent agent.
4. Don’t trust the
financial protection of your business to an insurance agent who is not a
specialist with retail and service businesses. |
Don’t trust the future of your
business to someone who does not have a comprehensive understanding of
the special problems small business people like you face every day. A
specialist? Absolutely. Look, insurance is a huge industry. There’s
insurance for everything. (You want alien abduction insurance? You can buy it.)
And nobody can specialize in all of it.In fact, a professional independent
agent can specialize in only a few niches -- and really understand them.
I do. I’ve studied the small business insurance market in our community
for years.
I know:
¡ Which insurers offer the most comprehensive coverage and
the best rates for small businesses.
¡ Which insurance companies to turn to for a small
business’s specialized coverage needs.
¡ And which insurers provide the best claim service.
N o C h a r g e ,
N o O b l i g a t i o n
I will give you this
information for FREE. No charge. No obligation. I do this because I’ve
built my business on my reputation. I never hard -sell insurance. I’m in the
service business. The better service I provide, the better it is for all of us.
My clients stay with me
because of my service -- and they refer me to their family and friends.
I believe I serve small
businesses in our community better than anyone in this area -- in any
profession. I believe this because I spend a lot of time with my clients,
determining their needs, their level of risk, and finding the perfect
insurance program for them.
So if you want to protect your
business, and your future, from a crisis or catastrophe, call my office.
My staff and I will be glad to help.
Call Brian Cameron at
845-627-2130
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